Public Relations

The Public Relations (PR) is a support unit whose primary objective is to promote a positive image of Kenya Red Cross Society (KRCS). The Unit has continued to diversify its activities both locally and internationally in collaboration with the Red Cross Movement partners, the Government and other stakeholders, thus positioning the Society’s brand strategically among partners and competitors.
Generally, the KRCS brand’s visibility has greatly improved globally, as evidenced through increased media mentions and requests for partnership by potential donors.The Unit’s focus in 2012 is to bolster skills of PR and KRCS staff through trainings and to invest in better PR tools for enhanced quality communication.
The Unit further aims to enhance teamwork with programmes, Regions and Branches for improved documentation and more timely and efficient PR services for our publics. In addition, the unit aims to enhance utilisation of its multimedia studio and resource centre, in order to mobilse its core cost funds. The Unit also aims to embrace the latest social media tools to ensure timely communication.

The Public Relations (PR) is a support unit whose primary objective is to promote a positive image of Kenya Red Cross Society (KRCS). The Unit has continued to diversify its activities both locally and internationally in collaboration with the Red Cross Movement partners, the Government and other stakeholders, thus positioning the Society’s brand strategically among partners and competitors. 

 


Generally, the KRCS brand’s visibility has greatly improved globally, as evidenced through increased media mentions and requests for partnership by potential donors.The Unit’s focus in 2012 is to bolster skills of PR and KRCS staff through trainings and to invest in better PR tools for enhanced quality communication. 

 

 


The Unit further aims to enhance teamwork with programmes, Regions and Branches for improved documentation and more timely and efficient PR services for our publics. In addition, the unit aims to enhance utilisation of its multimedia studio and resource centre, in order to mobilse its core cost funds. The Unit also aims to embrace the latest social media tools to ensure timely communication.

 

 
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